YouTube niche finder
A good niche has viewers who keep watching and room for a new channel. NicheLab checks both with live public data: type a topic, and it scores demand, opportunity, freshness and competition, then lists the small channels whose videos are beating their size.
Opens NicheLab with 3 free runs. No card needed.
What a niche report looks like
Sample report for the topic “Filipino folklore stories”. This is sample data, not a live result.
Niche Score
Breakout videos from small channels
The four parts of the Niche Score
- Demand
- How many views typical videos on the topic get. High demand means people are watching.
- Opportunity
- How often small channels get videos far above their usual views. This is the clearest sign a new channel can break in.
- Freshness
- How many channels in the results are young. Young channels winning means the door is still open.
- Competition
- How much of the views go to very large channels. Lower is better for you.
How to read the result
- Niche Score 70 or higher is a green niche: worth making. 50–69 means consider it, but look closer.
- A breakout video is one that gets 3× or more the channel's usual views; 10× or more is viral.
- Copy the format and angle of breakout videos from small channels, not the channel size of giants.
- Check the same topic in more than one country: an English version can earn far more per view.
Questions
How do I find a niche for my YouTube channel?
List 5 to 10 topics you can make videos about every week, check each one for demand and for small channels breaking out, and pick the one with a green score that you can keep making for a year.
What are good YouTube niches in the Philippines?
It changes month to month, which is why NicheLab measures it live. Look for topics where small Filipino channels are getting breakout videos, and test whether the same topic in English reaches higher-paying viewers.
Is the niche finder free?
You get 3 free runs when you sign up, no card needed. After that you pay per run and see the price before each one.
Want real numbers for your niche?
NicheLab digs a topic across YouTube, TikTok and 11 more platforms, then shows demand, competition and the small channels breaking out. Start with 3 free runs, no card needed.