◎ 7 live data sources · 19 markets · pay as you go

Find a YouTube niche.
Create for TikTok.
Start with evidence.

From a promising topic to a clear content plan. Research YouTube, TikTok and Instagram with live public data, find small channels breaking out — and, for affiliates, TikTok Shop best-sellers with real units sold.

Filipino folklore storiesSample result

Niche Score

78/ 100
Green niche
Demand82
Opportunity71
Freshness64
Competition28

Breakout videos from small channels

The aswang story my lola never finishedKwentong Gabi PH · 18.4K subscribers
2.1M▲ 114×
POV: you live next to a haunted balete treeTagalog Horror Shorts · 9.2K subscribers
860K▲ 93×
一分钟看懂:大唐为什么会灭亡历史冷知识 · 31K subscribers
4.3M▲ 139×
Why Filipinos say 'tabi tabi po' — explainedMito PH · 46K subscribers
920K▲ 20×
3 Visayan legends you never heard ofBisaya Tales · 12K subscribers
380K▲ 32×
Sample data, not live research resultsExplore the full sample →
ONE KEYWORD · 7 DATA SOURCES

More platforms. A wider view of opportunity.

One keyword, 7 live data sources — from global video networks to the Chinese platforms where trends start. More platforms are on the way.

YouTubeTikTokInstagram ReelsDouyinBilibiliXiaohongshuTikTok ShopKuaishou SOONThreads SOONX / Twitter SOONReddit SOONWeibo SOONZhihu SOONLemon8 SOON
RESELLER PROGRAMSell NicheLab credit codes to your community via GCash or bank transfer — partner pricing on bulk codes.Become a partner →
WHAT ARE YOU WORKING ON?

One workspace,
two ways to earn.

Pick your path: NicheLab lines up the right tools and a 5-step journey for the work you do.

YOUTUBE · TIKTOK · DOUYIN CHANNELS

Find a winning niche, make videos with evidence

For creators earning from ads, faceless AI channels and multi-market channels.

  • Niche Digger across YouTube, TikTok and Instagram + Niche Score + Google Trends
  • Multi-market dig: where demand is high, supply thin and RPM good
  • Small channels breaking out, competitor channel analysis
  • Video teardown: hooks, triggers, what viewers say
  • Script Studio timed to length + image / video prompts
  • Channel doctor and a free monetization check

Views, outliers and upload rhythm from public data; RPM ranges are estimates

TIKTOK SHOP AFFILIATE

Find winning products, make videos that sell

For affiliates selling with short videos and Reels.

  • Best-sellers by country: PH, VN, TH, MY, ID, SG and more
  • Rising products: units sold per day, measured nightly
  • Price, discount, rating, reviews and shop for every product
  • Videos with a shopping cart that drive orders: views, followers, multiples
  • Affiliate creators who win + AI teardown of sales videos
  • Sales scripts for 15–60 s TikTok videos, without invented claims

Units sold, ratings and cart videos — public TikTok Shop numbers

THE TOOLKIT

Niche research. Video SEO.
One clear workflow.

No guessing. Every decision is based on real views, real channels and real momentum.

Niche Digger

One keyword scans YouTube, TikTok and Instagram Reels together. Niche Score from real views, competition and Google Search demand, with the live Google Trends chart.

Explore Niche Digger

Multi-market Digger

Type a topic once: native keywords are written for each country, then markets are ranked by opportunity and typical RPM.

Explore Multi-market Digger

Breakout Channels

Small channels whose recent videos reach 3–100× their size — a sign the algorithm is pushing the topic right now.

Explore Breakout Channels

Channel Analysis

Median views, outlier videos, golden posting hours, upload rhythm and income estimate — for YouTube, TikTok, Douyin, Bilibili and Xiaohongshu.

Explore Channel Analysis

Video Teardown

Hook, structure, psychological triggers and what viewers say in the comments, plus remake ideas checked for similarity.

Explore Video Teardown

Winning Topics

Topics that keep winning in a niche, each backed by real proof videos, with test topics and your first 7 videos.

Explore Winning Topics

Script Studio

Full scripts timed to length in your market's own language, with scenes, image / video prompts and an SEO pack.

Explore Script Studio

Keyword Research

The phrases viewers really type, expanded A–Z, grouped into sub-topics you can dig next.

Explore Keyword Research
3 STEPS TO START

Start with a question.
Leave with a plan.

From a vague idea to a clear content plan in minutes. You choose the topic and market; NicheLab helps you examine the evidence.

01

Enter a topic

In English, Filipino, Vietnamese or Chinese. Choose platforms, period, format and market.

02

Read the signals

Niche Score, outliers, breakout channels, keywords and sub-niches appear together.

03

Decide and create

AI writes angles, titles and scripts. Save the niche, watch competitors, start producing.

7data sourcesYouTube · TikTok · Instagram · Douyin…
19marketsnative keywords · RPM by country
15%referral reward for lifeon every Pro plan friends buy
3free runsno card needed
WHO BUILDS NICHELAB?

Made for creators
in Southeast Asia.

NicheLab is built by HKMEDIALAB in Vietnam for creators across Southeast Asia. Every score in the app shows how it was calculated, and every estimate is labelled as an estimate.

FREE · NO SIGN-IN

Is this channel ready to earn?

Paste any YouTube channel: estimated Partner Program readiness, monthly income for its audience market, upload rhythm and a channel grade. Public-data estimates, not a YouTube eligibility decision.

YPP readiness1,000 subs · 4,000 h · 10M Shorts views
Income / month ($)by niche and audience market
Watch hours (est.)vs the 4,000-hour mark
Grade A+ → Dsize · views · upload rhythm
COMPARISON

Built for creators
in our region.

Compared with typical YouTube-only research tools. Features vary by provider.

FeatureNicheLabTypical YouTube-only tool
YouTube niche & channel research✓✓
TikTok & Instagram Reels in the same search✓—
Douyin, Bilibili, Xiaohongshu channels✓—
Breakout (outlier) channels✓varies
Douyin → local trend ideas✓—
TikTok Shop products & cart videos✓—
Scripts in each market's local language✓—
Pay per run, no subscription✓usually monthly
Bring your own API keys✓—
PRICING

Explore first.
Pay as you go.

Top up from $5 and every feature is unlocked. Pro is for people who already buy their own API access — the Pro fee is for the software; API costs are paid to the providers. Full price list →

PAY-PER-RUN WALLET

From $5

No monthly fee — top up what you need, data costs included. A niche dig costs $0.03.

  • $5$5 credit
  • $10+10%$11 credit
  • $20+20%$24 credit
  • $50+25%$62.50 credit
  • $100+30%$130 credit
  • 3 free runs when you sign up
  • Every feature unlocked from the first top-up
  • Cost shown before each run · failed runs never charged
  • Excel export · repeat results within hours −50%
Top up & start
SAVE 34% PRO · OWN API KEYS

Pro · 12 months

$79 /365 days

≈ $6.49 / month

Important: The Pro price does NOT include API costs. You buy API access from TikHub and Google (YouTube Data API, Gemini) — optionally DeepSeek — and pay them directly. The Pro fee is for using NicheLab with your own keys.
  • Software fee only: unlocks "own API keys" mode
  • You register and pay for your own API keys, then paste them in
  • Runs on your keys are never charged to your wallet — limits and costs come from the API providers
  • Every feature, watchlist up to 20 channels
  • Keys stored encrypted, only the last 4 characters shown
  • Paid from wallet credit · no automatic renewal · renewing early adds to your remaining days
Choose Pro · 12 months

Pay per run

Every run shows its price first. Failed requests are never charged. Repeat results served from cache cost 50%. Wallet credit doesn't expire.

Or your own API keys

Add TikHub, YouTube, Gemini and DeepSeek keys you buy yourself — nothing is deducted from your wallet; providers bill you directly.

Secure payment

Card and PayPal through our payment partner (merchant of record, tax handled), or credit codes from authorised local resellers.

Match costs to your workflow

Your workflow. Your budget.

Three examples to help plan your spend. Calculated from configured per-run prices, not customer spending statistics.

Getting started

Explore a new niche

≈ $1.42 /month
  • 30 niche searches
  • 10 channel analyses
  • 8 AI scripts
Publishing regularly

Plan content all month

≈ $4.40 /month
  • 100 niche searches
  • 30 channel analyses
  • 20 AI scripts
Affiliate TikTok Shop

Research affiliate products

≈ $2.40 /month
  • 80 product searches
  • 20 affiliate video searches
  • 30 AI scripts

Actual cost depends on your tools and usage; check the price before running. These examples exclude external API charges.

REFER & EARN

Refer friends,
earn 15% for life.

Every time a friend who joined through your link buys or renews a Pro plan, you get 15% of it — for life. Wallet top-ups don't count.

Rewards are credited to your account. Referral Policy

$1.49when 1 friend buys Pro monthly ($9.90)
$118.50when 10 friends buy Pro yearly ($79 each)
$74.25every month 50 friends renew Pro monthly ($9.90 each)
FAQ

Your questions,
answered.

Need more detail?
Contact us
Or open the AI assistant at the bottom right.

How is NicheLab different from YouTube-only tools?

Most research tools cover YouTube only and charge a monthly subscription in USD. NicheLab searches YouTube, TikTok and Instagram Reels together, analyses Douyin, Bilibili and Xiaohongshu channels (where trends often start), covers TikTok Shop affiliate, writes in Taglish and other local languages, and lets you pay per run.

Where does the data come from? Is it accurate?

Live public data from the official YouTube Data API and TikHub (a social-media data gateway), plus Google Search demand when enabled. Views, likes and followers are read at the moment you run the search. Scores and income figures are estimates, not guarantees.

Do I need to buy a plan?

No. Top up your wallet and every feature is available, paid per run (data costs included). Pro is only for people who want to use their own API keys (TikHub, YouTube, Gemini, DeepSeek): the Pro fee is for the software and does NOT include API costs — you pay the providers directly, and in return runs are not charged to your wallet.

How much does one niche dig cost?

$0.03 per dig. The exact cost and your balance after the run are shown before you click; repeating the same search while it is cached costs 50%, re-opening saved results is free, and failed runs are never charged.

How do I pay?

By card or PayPal through our payment partner, which acts as merchant of record and handles tax. You can also redeem credit codes bought from an authorised local reseller (for example via GCash).

Does wallet credit expire?

No. Credit is only used when you run research, and it does not expire while the service operates.

If I renew Pro early, do I lose days?

No. Renewing early adds the new period to your current end date.

Are my own API keys safe?

Keys are encrypted on our server (Fernet: AES with an HMAC signature), sent only over HTTPS, never written to logs, and only the last 4 characters are ever shown back. They are used only to call the APIs for you, and you can delete them at any time.

I don't read Chinese. Can I use Douyin data?

Yes. Douyin → local trend ideas adapts Chinese trends for your market, and AI reports (strategy, teardown, scripts) are written in your interface language.

How does the referral program work?

Get your personal link on the Refer friends page. Every time someone who signed up through your link buys or renews a Pro plan, you receive 15% of that amount — for life. Wallet top-ups and reseller credit codes don't count. See the Referral Policy.

Is there a free trial?

Yes. New accounts get 3 free runs with real data (1 run = 1 click on dig / analyse). You can also see a sample result or use the free channel check without an account.

Can I research several markets?

Yes — 19 markets for niche research, with native keywords written for each, and TikTok Shop data for the Philippines, Vietnam, Thailand, Malaysia, Indonesia, Singapore and more.

How do refunds work?

Failed runs are never charged. Unused card / PayPal top-ups can be refunded within 14 days — see our Refund Policy.

YOUR NEXT NICHE IS WAITING

Find your direction.
Then make it yours.

3 free runs with public data. No card or top-up needed. See a sample result

NicheLab is an independent product. It is not affiliated with or endorsed by YouTube, Google, TikTok or ByteDance. Platform data belongs to its respective owners. Income figures are estimates for reference only.